The challenge from Samsung was simple: Help us increase cellular phone sales through our associate channel by providing them with a customer incentive program. At the same time, generate accurate and detailed sales data that can be used for tracking purposes.
Kobie developed a customized channel incentive program utilizing IVR and Web technologies. The program allowed sales associates to register sales, earn rewards, and enter a fun “spin the wheel for rewards” sweepstakes. Online reports, available 24/7, tracked sales by participant, region, and manager and gave Samsung management detailed sales information for verification and eligibility purposes.
The results were impressive! Samsung was able to leverage its channel with an incentive program to improve sales.
For a FREE loyalty marketing, incentive or customer retention program assessment, contact one of our customer loyalty specialists.