You can charge for your program. But should you?
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You can charge for your program. but should you?
Loyalty programs can be a profit center for your brand. That’s been proven time and time again. Some major companies, like Amazon, have run successful fee-based memberships, while others sounded the death toll for their program when they attempted to charge a fee. Why? There’s a lot to it. Our resident specialist, Kate Hogenson breaks it down for you.
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