Kobie designs and develops loyalty programs and customer experiences for the world's most successful brands.
Loyalty in the Age of the Connected Consumer
Our research report reveals key differences across generational preferences for loyalty programs and illuminates the factors that appeal to today’s connected consumer.
The Quest for a Simple Loyalty Program
Marketers believe that consumers want a simple program. However, many of the biggest, more popular, and most engaging loyalty programs are anything but simple. How can that be?
Customer Data: Liability Before Asset
Elevate your game when it comes to safeguarding data. Handling personal data with care.